Advertoon Case Study-
WBUR
Even non-profit corporations or NGO’s (non-governmental
organizations) deserve top notch advertising. It never
hurts to poke a little fun at yourself because it pays
big image dividends. If you listened to public radio
and weren’t a member would you feel a little guilty
after seeing this Advertoon? For a non-profit a contribution
is the equivalent of a sale.

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